For three days past Hugo had bought whole pages of every daily paper in
London, in order to break gently to the public the tremendous fact that
his annual sale would commence on New Year's Day, and the still more
tremendous fact that it would close on the third of January. There are
only three genuine annual sales in the Metropolis. One is Hugo's,
another happens in Tottenham Court Road, and the third--but why disclose
the situation of the third, since all persons from Putney to Peckham
Rise who are worthy to know it, know it? Hugo's was naturally the
greatest, the largest, the most exciting, the most marvellous, the most
powerful in its appeal to the most powerful of human instincts--the
instinct to get half a crown's worth of value for two shillings. In
earlier years Hugo had made his annual sale prodigious and incredible,
with no thought of profit, merely for the pleasure of the affair. But he
found that the more he offered to the public the more he received from
them, and that it was practically impossible to lose money by giving
things away. This is, of course, a fundamental axiom of commerce. And
now Hugo's annual sale was to be more astonishing than ever; some said
that he meant at any cost to efface the memory of those discreditable
incidents before mentioned. Decidedly, many of the advertised bargains
were remarkable in the highest degree. There was, for example, the 'fine
silvered fox-stole, with real brush at each end,' at a guinea. Every
woman who can tell a silvered fox-stole from a cock's-feather boa is
aware that a silvered fox-stole simply cannot be sold for a guinea. Yet
Hugo had announced that he would sell two thousand of them at that
price, not to mention muffs to match at the same figure. And there was
the famous 'Incroyable' corset, white coutille, with wide belted band
round hips, double belt to buckle at sides, cut low--' Enough! Further
indiscretions of description are not necessary to show that eighteen and
nine is the lowest price at which a reasonable creature could hope to
obtain the 'Incroyable' corset. But Hugo's price was twelve and eleven.
And the whole-page advertisements were a solid blazing mass of such
jewels.
The young and pretty girl who had known that she would 'do it' hastened
with assured steps, and as quickly as the jostling multitudes would
allow, to the fur department. She was in pursuit of one of the silvered
fox-stoles with real brush at each end. She had her husband's
permission--nay, his command--to purchase a silvered fox-stole at a
guinea--if she could. On the way to her goal she encountered by chance
Simon Shawn, and it occurred that a temporary block compelled her to
halt before him. The two gazed at each other, and Simon looked away,
flushing. It was plain that, though acquainted, they were not on
speaking terms. The fact was, that their silence covered a domestic
drama--a drama which had arisen as the consequence of a great human
truth--namely, that even detectives will marry.
Public-domain text, read in full here on John Shaqi.
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