And again, _Pride is as loud a beggar as Want, and a great deal more saucy_. When you have bought one fine thing, you must buy ten more, that your appearance may be all of a piece; but Poor Dick says, _It is easier to suppress the first desire than to satisfy all that follow it_. And it is as truly folly for the poor to ape the rich, as for the frog to swell in order to equal the ox. _Vessels large may venture more, But little boats should keep near shore._ It is, however, a folly soon punished; for, as Poor Richard says, _Pride that dines on vanity, sups on contempt. Pride breakfasted with Plenty, dined with Poverty, and supped with Infamy_. And, after all, of what use is this pride of appearance, for which so much is risked, so much is suffered? It cannot promote health nor ease pain; it makes no increase of merit in the person; it creates envy; it hastens misfortune. "But what madness must it be to _run in debt_ for these superfluities? We are offered, by the terms of this sale, six months' credit; and that, perhaps, has induced some of us to attend it, because we cannot spare the ready money, and hope now to be fine without it. But ah! think what you do when you run in debt; you give to another power over your liberty. If you cannot pay at the time, you will be ashamed to see your creditor; you will be in fear when you speak to him; you will make poor, pitiful, sneaking excuses, and, by degrees, come to lose your veracity, and sink into base, downright lying; for _The second vice is lying, the first is running in debt_, as Poor Richard says; and again, to the same purpose, _Lying rides upon Debt's back_, whereas a freeborn ought not to be ashamed nor afraid to see or speak to any man living. But poverty often deprives a man of all spirit and virtue. _It is hard for an empty bag to stand upright._