Nearly all of our choices won that day. Colonel Pepper came in the
following morning and paid for another subscription, this time for a
week's service. We were "in our stride," the majority of our
selections winning from day to day, and Colonel Pepper had cause for
exultation. On one of these days we divulged, on our racing sheet, the
name of a "sleeper" that we were confident would win at 10 to 1, a big
betting coup having been planned by that Napoleon of the turf, John
Madden. The horse won at big odds, and Colonel Pepper made a "killing"
on the information.
For the next day, our clockers had spotted another horse that had been
got ready by the light of the moon, and we spread it pretty strong in
our advertisements that the horse we would name could just fall down,
get up again and then "roll home alone." The horse did not fall down;
but he won; he "rolled home alone" by about ten lengths. He belonged
to Colonel Pepper. It was anticipated that about 20 to 1 would be laid
against this fellow, but on account of our strong tip, he opened at 10
to 1 and was played down to 3 to 1. The bookmakers were badly crimped.
The next day, as soon as the office opened, Colonel Pepper, hotter
under the collar than even his name might indicate, stamped into the
outer room. Slamming his cane down on the big mahogany table, he
demanded in stentorian tones: "What in the ---- does this ----
business mean? Here I come and subscribe my good money to your ----
fool tips, and you-all are so low-down mean as to give my hoss for the
good thing yesterday! What does it mean, suh; what does it mean?"
The use of considerable diplomacy was necessary to calm down the irate
Colonel, who had no compunctions in winning a big bet on Mr. Madden's
"sleeper," but "---- it, suh, it is outrageous to treat _me_ so."
The Colonel never got over that incident, and while he won a big bet
on his own horse, he always claimed that Maxim & Gay had ruined the
betting odds for him and that but for the vigilance of our clockers
his winnings would have been twice as large. This was true, and time
and again we ruined the price for many another owner who thought he
was going to get away with something on the sly.
Bookmakers as a rule are very much self-satisfied about their
knowledge of the mathematics of the game. In order to show them that
they didn't know all about it, the Maxim & Gay Company inserted an
advertisement one day reading substantially as follows:
Public-domain text, read in full here on John Shaqi.
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