I received the box of Paper Shell Pecans, and enjoyed them
immensely; would say they are by all odds the best I have ever
eaten. I have also eaten the Creole Pralines of New Orleans, and the
nuts used in that confection, although good, do not compare.
W. S. M., Jr.
Wharton, Tex., Dec. 4, 1919.
[Sidenote: Wonderful flavor; it is all that you claim]
I am in receipt of the 10 lb. package of Hess Paper Shell Pecans,
and I wish to state that they are the very finest and best flavored
that I have ever tasted. You have produced a wonderful nut and it is
all that you claim.
R. A. G.
Quanah, Texas.
[Sidenote: More praise from Texas]
“Finest pecan I ever ate.”
E. S.
The Highest Priced Pecans—Yet Demand far Exceeds Supply
[Sidenote: A few more commendations from many received]
A high official of the city of New York wrote: “Such pecans never
were seen before in our neighborhood. They are all you advertised
them to be. I sent a box on to my daughter in Boston.”
[Sidenote: Re-orders and the cash—prove superiority]
From another, whose husband is at the head of a publication which
enjoys national prestige as an exponent of the finest nuts and other
foods by mail order, we received the following letter, along with
the second order: “Enclosed find check for which send package of
your Hess Pecans. Kindly ship these at once as we wish them for
Thanksgiving.”
Why take more of your time with detailed copies of letters from
customers ordering and re-ordering Hess Brand Paper Shell Pecans? Is not
the fact that re-orders were received in itself the best evidence of
superior quality when it is considered that the selling price of many of
these shipments was $1.25 for 12 ounces, or at the rate of $1.65 per
pound?
The man whose wife wrote the last letter questioned whether any one
would pay this price—for an addition of fifty per cent. of the price of
the average paper shell pecan was too much, in his opinion. He
questioned the price =before= he sampled the nuts and noticed how much
they were preferred in his own home and among his friends. =After= that
the price was forgotten and the recollection of superior quality led him
to re-order, just as it did many others.
[Sidenote: Impossible to supply dealers’ demands]
Public-domain text, read in full here on John Shaqi.
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