Postal service -- United States -- Second-class matter
But one thing is proved beyond any shadow of doubt by this
history of decreasing postoffice deficits and coincident
increases in second-class mail, and that is, _that the deficit
can be reduced with an ever-increasing body of second-class mail,
carried at one cent a pound_. It can be, because the record shows
it was.
Below is a fuller history of postoffice deficits and second-class
increases:
THE FACTS AS TO DEFICITS AND SECOND-CLASS MATTER.
The annual reports of the Postmaster General are the authority
for the following figures:
In the year 1870 there was a deficit in the operations of the
United States Postoffice Department of 21.4 per cent of its
turnover.
In 1879 there was passed the act that put second-class matter
on a pound-payment basis. An immediate increase in second-class
matter began.
In 1880 there was a deficit in the postoffice operations of only
9.6 per cent of its business.
In 1885 was passed the law that made the rate for second-class
matter 1 cent a pound, which still further increased second-class
mail. It trebled in the decade preceding 1890.
In 1890 the deficit in the operations of the Postoffice
Department was 8.8 per cent.
The next decade brought a much larger increase in second-class
matter than any previous 10 years--from 174,053,910 pounds in
1890 to 382,538,999 pounds in 1900.
The deficit in the postoffice operations in the year 1900 was 5.2
per cent of its business.
In the prosperous years following 1900 the increase of
second-class matter was stupendous; from 382,538,999 pounds
in 1900 to 488,246,903 pounds in 1902, only two years. _The
increase of advertising in the magazines was even greater than
the increase in second-class matter._ These years brought the
great forward movement in _the production of low priced but well
edited magazines_, made possible by large advertising incomes,
and also in the increase in circulation by _extensive combination
book offers_, and so-called “clubbing” arrangements, by which the
subscriber could purchase three or more magazines together at a
lower price than the aggregate of their list prices.
In 1901 there was a deficit in the postoffice operations of only
_3.5 per cent of its business_.
In 1902 the deficit for the postoffice operations was _2.4 per
cent_, the smallest percentage of deficit in 18 years and the
smallest but two in 40 years.
RURAL FREE DELIVERY STEPS IN.
Public-domain text, read in full here on John Shaqi.
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