Prejudices, first seriesMencken, H. L. (Henry Louis)
History
Prejudices, first series
Mencken, H. L. (Henry Louis)
American essays -- 20th century; American literature -- History and criticism; Literature -- History and criticism
Confronted by such considerations, it seems to me that there is little
truth left in Prof. Dr. Veblen’s theory of conspicuous consumption and
conspicuous waste—that what remains of it, after it is practically
applied a few times, is no more than a wraith of balderdash. In so far
as it is true it is obvious. All the professor accomplishes with it is
to take what every one knows and pump it up to such proportions that
every one begins to doubt it. What could be plainer than his failure in
the case just cited? He starts off with a platitude, and ends in
absurdity. No one denies, I take it, that in a clearly limited sense,
women occupy a place in the world—or, more accurately, aspire to a place
in the world—that is a good deal like that of a chattel. Marriage, the
goal of their only honest and permanent hopes, invades their
individuality; a married woman becomes the function of another
individuality. Thus the appearance she presents to the world is often
the mirror of her husband’s egoism. A rich man hangs his wife with
expensive clothes and jewels for the same reason, among others, that he
adorns his own head with a plug hat: to notify everybody that he can
afford it—in brief, to excite the envy of Socialists. But he also does
it, let us hope, for another and far better and more powerful reason, to
wit, that she intrigues him, that he delights in her, that he loves
her—and so wants to make her gaudy and happy. This reason may not appeal
to Socialist sociologists. In Russia, according to an old scandal
(officially endorsed by the British bureau for pulling Yankee noses) the
Bolsheviki actually repudiated it as insane. Nevertheless, it continues
to appeal very forcibly to the majority of normal husbands in the
nations of the West, and I am convinced that it is a hundred times as
potent as any other reason. The American husband, in particular, dresses
his wife like a circus horse, not primarily because he wants to display
his wealth upon her person, but because he is a soft and moony fellow
and ever ready to yield to her desires, however preposterous. If any
conception of her as a chattel were actively in him, even unconsciously,
he would be a good deal less her slave. As it is, her vicarious practice
of conspicuous waste commonly reaches such a development that her master
himself is forced into renunciations—which brings Prof. Dr. Veblen’s
theory to self-destruction.
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