It is only necessary to remind ourselves of the astounding popularity,
in our day, of moving-pictures, to realize how fortunate Fulton was in
his plan to amuse the people of Paris. A Scotchman, Robert Barker, had
painted a panorama of the city of Edinburgh, to exhibit in London in
1789. Possibly Fulton had seen this exhibit, for it had proved highly
successful; at any rate, he applied for a French patent, which was
granted in April, 1799, to “Robert Fulton of the United States” for a
term of ten years.
Fulton’s panorama was almost twice as large as the Scotchman’s. He
secured a plot of ground in a central part of the city, and built a
loft, in circular shape, upon it. The queer-looking building attracted
immediate attention. In it Fulton hung the huge canvas, and his
industrious hand painted the startling scene, “The Destruction of
Moscow,” a scene of pillage and devastation, such as Benjamin West had
taught him to depict. The subject was attractive to the people, who were
considering rumors of war, and they flocked in crowds to view the fiery
representation. The entrance fee was a franc and a half, so money began
to pour into Fulton’s empty purse. So noted did the panorama become
that a popular song of the day was sung in the streets extolling its
excellence. One cannot but wonder whether Fulton himself, perhaps at
Barlow’s suggestion, wrote the words to advertise the new amusement.
We can almost fancy that we see and hear the care-free crowd, strolling
through the street, where now an arcade called “Passage des Panoramas”
marks the place, singing the popular air as they crowded to the door
of entrance, just as people flock to-day to an inexpensive and novel
entertainment. Fulton was indeed a clever man to have adapted Barker’s
London success to the people of the French capital. Here is one verse of
the song, with its translation:
“Paris pas plus grand que cela
Jouit de succès légitime
Un savant vous le montrera
Pour un franc cinquante centimes
Et tout le monde donne ou donnera
Dans le pano, pano, panorama.”
(Paris more than any place
Rejoices in a lawful success.
A clever man will show it to you
For one franc fifty centimes.
And everybody goes or is going
To the pano, pano, panorama.)
This business venture proved very successful but Fulton was so busy with
greater affairs that he could not long give his personal attention to
its supervision. In December of that year he sold the patent rights to
an American who carried on the business for several years. Other scenes
replaced the original “Moscow,” possibly Fulton painted them; at any
rate, he kept an interest in the business, and in 1801 took out a second
patent for improvements in panoramas.
Public-domain text, read in full here on John Shaqi.
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