Once in a while one of these reckless traders realizes that he has made
a great mistake, and he wants to change his attitude. Usually he is
holding several stocks that show a big loss and he does not know what to
do with them. He reasons that they are selling so low now they surely
will sell higher some time. Perhaps his reasoning is good and perhaps it
is not. The stocks may have no chance of going up for a very long time,
if at all, but even though they have a good chance to go up later, it is
better for him to sell them now if he can put the money derived from the
sale into something else that has a better chance to make a profit.
Our advice is never to hesitate to sell and take a loss if you can put
the proceeds from the sale into something better rather than leave it in
the stock in which it is now. It is not so much a question whether or
not the stock you are holding will go up, as it is whether or not you
would buy that particular stock if you were just coming into the market
to make a purchase. Of course there is a loss of commissions when you
sell a stock and buy something else, and for that reason we sometimes
recommend holding a stock when we would not recommend buying it.
If you have been a reckless trader in the past, the only thing for you
to do is to change your methods and try to become a careful trader. It
is much better to go to the extreme in carefulness and be satisfied with
very small profits than to take great risks.
CHAPTER XXIV.
POSSIBILITIES OF PROFIT
What are the possibilities of profit in stock speculation? That question
is frequently asked but it is difficult to answer. James R. Keene is
quoted as having said: "Many men come to Wall Street to get rich; they
always go broke. Others come to Wall Street to operate intelligently for
fair returns; they usually get rich."
While it is true that nearly all stock traders who try to make unusually
large profits in a very short time in stock trading lose, yet unusual
profits can be made if you exercise good judgment and have patience.
Roger W. Babson, in his book entitled, "Business Barometers," speaks of
the possibilities of profit in language that would be considered greatly
exaggerated if used by a promoter, and yet he is extremely conservative
in his advice to traders. He advises never to buy on margin, never to
sell short, and staying out of the market entirely, neither buying or
selling, for a great part of the time. Here is a quotation from his
book, which follows a detailed statement of an investment of $2,500 over
a period of fifty years:
"The preceding example shows that $2,500 conservatively invested in
a few standard stocks about fifty years ago would today amount to
over $1,000,000. These are not only strictly investment stocks, but
are also stocks which have fluctuated comparatively little in price.
This, moreover was possible by giving orders to buy or sell only
once in every three or four years.
Public-domain text, read in full here on John Shaqi.
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