All in all it was not a program with wide appeal. Dazzled by the opportunities for making money in this new undeveloped country, people were in no mood to analyze the social order, or to consider the needs of women or labor or the living standards of the masses. Unfamiliar with the New York Stock Exchange, they found little to interest them in the paper's financial department, while speculators and promoters, such as Jay Gould and Jim Fiske, wanted no advice from the lone eagle, George Francis Train, and resented Melliss's columns of Wall Street gossip which often portrayed them in an unfavorable light. Nor did a public-affairs paper edited and published by women carry much weight. None of this, however, mattered much to Susan, who did not aim for a popular paper but "to make public sentiment." It was her hope that just as the _Liberator_ under William Lloyd Garrison had been "the pillar of light and of fire to the slave's emancipation," so _The Revolution_ would become "the guiding star to the enfranchisement of women."[208] * * * * * Upon Susan fell the task of building up subscriptions, soliciting advertisements, and getting copy to the printer. As her office in the New York _World_ building, 37 Park Row, was on the fourth floor and the printer was several blocks away on the fifth floor of a building without an elevator, her job proved to be a test of physical endurance. To this was added an ever-increasing financial burden, for Train had sailed for England when the first number was issued, had been arrested because of his Irish sympathies, and had spent months in a Dublin jail, from which he sent them his thoughts on every conceivable subject but no money for the paper. He had left $600 with Susan and had instructed Melliss to make payments as needed, but this soon became impossible, and she had to face the alarming fact that, if the paper were to continue, she must raise the necessary money herself. Because the circulation was small, it was hard to get advertisers, particularly as she was firm in her determination to accept only advertisements of products she could recommend. Patent medicines and any questionable products were ruled out. Subscriptions came in encouragingly but in no sense met the deficit which piled up unrelentingly. Her goal was 100,000 subscribers.