That Marvel—The Movie: A Glance at Its Past, Its Promising Present and Its Significant Future — John Shaqi
That Marvel—The Movie: A Glance at Its Past, Its Promising Present and Its Significant FutureVan Zile, Edward S. (Edward Sims)
History
That Marvel—The Movie: A Glance at Its Past, Its Promising Present and Its Significant Future
Van Zile, Edward S. (Edward Sims)
Motion pictures
When Edison recently made a visit to the General Electric Company’s
plant at Schenectady, N.Y., to recall old memories and to forecast the
future possibilities of electrical devices, he found there still
standing two insignificant old sheds by the river bank, the modest plant
of the original Edison Machine Works of 1886. In amazing contrast to
this relic of the past there stretched away in every direction factory
after factory, covering an area of 523 acres, and vouchsafing to the
Wizard of Menlo Park a concrete manifestation of the fact that in this
age of progress even the wildest dream may eventually come true. But the
contrast between Edison’s work-shop of 1886 and the General Electric
plant of to-day, astounding as it is, is, in its outward aspects, a
local phenomenon. To visualize it, you must go to Schenectady, N.Y. The
difference between Edison’s kinetoscope of thirty years ago and the
moving picture of the moment can be appreciated, on the other hand, by a
mere effort of the memory and the imagination combined. The kinetoscope
has been relegated to the attic but the moving picture has acquired as
its domain not merely the earth but the starry heavens and the realms of
space. Eventually the very outer edge of the physical universe is
destined to be screened.
Before recounting presently the amazing and romantic story of the
evolution of the motion picture from a plaything to a medium unrivalled
for the promulgation of both good and evil, a Frankenstein created by
Man’s ingenuity that must be given a soul to make it safe for the world,
it may be well to pause at the outset to answer the query, frequently
put to the writer, as to why what seems to be merely a popular form of
amusement should be taken seriously as a factor in the struggle modern
civilization is undergoing to save itself from destruction. Perhaps no
better answer to this question can be given than is furnished by certain
facts and figures presented by Will H. Hays to the National Education
Association in session at Boston, Mass., in July, 1922, in the following
illuminating words:
In a little over fifteen years the motion picture has grown from
a naked idea until to-day it is the principal amusement of
millions. It has become one of the greatest industries in
America, having an investment of $1,250,000,000, with
$75,000,000 paid annually in salaries and wages, and
$520,000,000 taken in annually for admissions. In the United
States, in the big cities and in those ample-shaded towns and
villages which comprise America, there are perhaps fifteen
thousand motion picture theatres and in those theatres more than
seven million seats. Taking into account at least two
performances a day, and applying the collected statistics, we
estimate that every seven days between Maine and California,
fifty million men, women and children look for an hour or two at
the motion picture screen.
Public-domain text, read in full here on John Shaqi.
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