That Marvel—The Movie: A Glance at Its Past, Its Promising Present and Its Significant FutureVan Zile, Edward S. (Edward Sims)
History
That Marvel—The Movie: A Glance at Its Past, Its Promising Present and Its Significant Future
Van Zile, Edward S. (Edward Sims)
Motion pictures
the increased use of motion pictures as a force for good
citizenship and a factor in social benefit; for the development
of more intelligent coöperation between the public and the
motion picture industry; to aid the coöperative movement
instituted between the National Education Association and the
motion picture producers for the making of pedagogic films and
employing them effectively in schools; to encourage the effort
to advance the usefulness of motion pictures as an instrument of
international amity by correctly portraying American life,
ideals and opportunities in pictures sent abroad and by properly
depicting foreigners and foreign scenes in pictures presented
here; to further, in general, all constructive methods for
bringing about a sympathetic interest in the attainment and
maintenance of high standards of art, entertainment, education
and morals in motion pictures.
Not the least important of the appendices to be found at the end of this
book is that which gives a list of the national organizations composing
this Committee on Public Relations. It is in effect a record of a great
mobilization of the uplifting agencies of the nation on the side of
righteousness and progress in a struggle between good and evil for
control of the newest and most powerful of the vehicles at man’s
disposal for influencing his fellowman. As has been demonstrated in
another chapter, the screen has become the most effective and
wide-reaching of all the media yet devised by human ingenuity for
influencing the heart, mind and soul of the race. Realizing this, the
organizations referred to above (listed with approximate fullness in the
appendix), representing more than half the entire population of the
United States, have thrown the weight of their enormous influence upon
the side of those builders of a better civilization who are striving to
make the motion picture more worthy of the important place it has so
recently assumed in the life of the world. Never before in the history
of the race has such a unification of effort by the great altruistic
organizations of a nation been made in times of peace, and for the
purposes of peace, as that which was begun a year and a half ago by the
Committee on Public Relations. What the screen could do to improve the
social order was recognized at the very moment it was seen what the
social order could do to improve the screen—and, lo, there came about an
alliance that, to those who grasped its full significance, stood
revealed as one of the greatest forward steps civilization has ever
taken. The organized powers of uplift and enlightenment had seen that a
new, untried, undisciplined force, pregnant of both good and evil, had
come into the world and they had rallied to its assistance at the
psychological moment, to the end that the future of the screen, and
therefore of the human race itself, might present a more satisfactory
aspect than it has hitherto exhibited.
Public-domain text, read in full here on John Shaqi.
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