Theatrical advertising had not reached the pitch of development which it has since attained; the competition was not so severe, and managers did not find it necessary to have recourse to ingenious methods of propitiating dramatic critics, such as producing their plays at the commencement of a new season, or paying L300 a year for the supervision of the playbills--expedients which have been now and then employed in our own times. Among the writers in the _Public Advertiser_ were Caleb Whitefoord, _dilettante_ and wine merchant, Charles d'Este, who, like the popular London preacher of the present day, Bellew, first tried the stage, but not succeeding in that line, entered the pulpit; John Taylor, afterward editor of the _Morning Post_; Tom Syers, author of the 'Dialogues of the Dead,' and Woodfall's brother William. This last started the _Morning Chronicle_, in 1769, a paper whose fate it was, after lasting nearly a century, to pass into the venal hands of Sergeant Glover (who sold it to Louis Napoleon, in order that it might become _sub rosa_ a French organ in London), and to die in consequence in well-merited dishonor. The _Public Ledger_ was brought out by Newberry, the bookseller, in 1760, and is chiefly remarkable as being the vehicle through which Goldsmith's 'Citizen of the World' was first given to the public. 'Poet Goldsmith, for shortness called 'Noll,' Who wrote like an angel, but talked like poor Poll,' received two guineas for his first article, and afterward became a regular contributor at a guinea an article. William Radcliffe, the husband of the authoress of 'The Mysteries of Udolfo,' edited the _Englishman_, a paper to which Edmund Burke contributed, and subsequently the _English Chronicle_ and the _Morning Herald_. Of all these he was proprietor, either altogether or in part, and it seems to have been customary for the editor to be the proprietor, or, more strictly speaking, for the proprietor to be the editor. The prosecutions in connection with the letters of Junius were not the only attacks made upon the press at this time. Parliament again entered the lists against it. There was a certain Lord Marchmont, whose especial mission appears to have been to persecute the newspapers. Shakspeare says, 'The evil that men do lives after them, The good is oft interred with their bones;'