The Development of Rates of Postage: An Historical and Analytical StudySmith, A. D. (Alfred Daniel)
History
The Development of Rates of Postage: An Historical and Analytical Study
Smith, A. D. (Alfred Daniel)
Postal rates
The reduction of the duty was not carried without opposition. _The
Times_, which had attained its position under the old duties, and the
other great newspapers then successfully conducted, were opposed to the
reduction, foreseeing the possibility of the rivalry of new and cheap
competitors.[283] An attempt was made to argue that the benefit would
not accrue to the public, since the public did not in general buy
newspapers but went to the public-house to hear them read. Such persons
would still go to the public-house, and would therefore derive no
benefit from the reduced price: the advantage would be with the
publican. On the other hand, it was anticipated that the reduction of
the duty would so cheapen the newspapers that they would be brought
within reach of all. Mr. Spring Rice said he knew that "the newspaper
was one of the great attractions to take the poor man from home to visit
the public-house; if, therefore, the adoption of this proposition tended
to keep the poor man at home, it would afford a great moral aid to the
improvement of the people."[284] The moral uplifting of the poor man was
a mighty shibboleth in those days, and one which gave a power to these
arguments.
The rates fixed by the Act of 1836 were 1d. for the first sheet, not
exceeding 2,295 superficial square inches, and a halfpenny for a second
sheet not exceeding 1,148 square inches. The existing provisions with
regard to registration and sureties were continued. They were considered
of importance, in view of the likelihood of the establishment of cheap
irresponsible papers which might be found publishing slanderous and
scurrilous, if not blasphemous, statements.
There is little doubt that the Government had in mind a wish still to
keep some restriction on the Press, and the Radicals always took that
view. The penny duty undoubtedly had the effect of preventing the issue
of really cheap newspapers.[285] Although in Parliament the Government
argued that they were entitled to the penny as a postage charge,[286] it
is unlikely that they did not realize how illogical it would be to
charge a penny stamp duty on every copy of a newspaper that was printed,
in order to secure the free transmission by post of such copies as the
publisher might wish to distribute by that means.[287] The
proportionate numbers of newspapers sent or not sent by post would not
be the same for all publications. Such a provision was therefore bound
to work unequally. Moreover, the new duty meant that it would still be
impossible to issue a newspaper at the price of one penny, and the cheap
newspaper was still barred. The duty was in fact still a restrictive
tax; and by those who were opposed to all "taxes on knowledge," of which
the newspaper duty had been considered one, the question was never
regarded as settled by this reduction.[288]
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