3. The interests of the consumer class lead it not only to act fairly but to act energetically. The consumer class as a class will want to pay extra for as few quarrels between the people it is paying to make things for it as possible. The consumer always pays for all quarrels, and anything that is good for the employers and employees in the long run can not but be good for the consumer in the long run. 4. In the last analysis, the consumers in any given industry, if duly organized as capital and labor are now, will not only have the disposition to act fairly in a quarrel between the people who are making something that they buy, and the disposition to act quickly and have the fight over with, but they will have as buyers the power as a last resort to choose the factories they will deal with; to do their buying naturally and cheaply, and from factories that are entirely in the business of making goods and not half in the business of making goods and half in the business of making civil war. The nationally organized consumers will naturally advertise to people which firms take the least time off for fighting, and put all their work into the goods they expect the people to pay for. This national advertising campaign will be operated through national headquarters, cooeperating with local branches organized in all manufacturing towns and cities. The national headquarters will act as a clearing house for the materials, facts, illustrations and demonstrations which the local centers collect and distribute and apply, proving that democracy works. Everything turns, in getting a thing done to-day, on seeing to it that the people who take it up are the people who can best get the attention of others. The consumer class cannot fail because they are the best people in the country to compel everybody to listen. The consumers are the best people to get everybody to listen because they are the best listeners. The consumers are the best people to start anything in America and keep it going because everybody in America cares what the consumers think, wants to be on good terms with them, and to please them, wants to be heard by them and wants to hear what they say. XXI THE WAY FOR A NATION TO SPEAK UP The Air Line League is not visionary. The people of this country have expressed an idea. They can do it again. Not long after the American part in the war was under way our Government had the idea--which it had not had at all when it began--that if America was going to do her part in defeating the Germans, or if we were to come anywhere near defeating the Germans, it would only be possible through an unexpected degree of self-sacrifice on the part of our people all day, every day until the war was over. Our people did not believe this idea.