The Humbugs of the World: An Account of Humbugs, Delusions, Impositions, Quackeries, Deceits and Deceivers Generally, in All AgesBarnum, P. T. (Phineas Taylor)
General
The Humbugs of the World: An Account of Humbugs, Delusions, Impositions, Quackeries, Deceits and Deceivers Generally, in All Ages
Barnum, P. T. (Phineas Taylor)
Impostors and imposture
"Mr. B., I have got a grand humbug in my head, which I shall put in
practice within a year, and it shall double the sale of my pencils.
Don't ask me what it is, but within one year you shall see it for
yourself, and you shall acknowledge Monsieur Mangin knows something of
human nature. My idea is magnifique, but it is one grand secret."
I confess my curiosity was somewhat excited, and I hoped that Monsieur
Mangin would "add another wrinkle to my horns." But, poor fellow! within
four months after I bade him adieu, the Paris newspapers announced his
sudden death. They added that he had left two hundred thousand francs,
which he had given in his will to charitable objects. The announcement
was copied into nearly all the papers on the Continent and in Great
Britain, for almost everybody had seen or heard of the eccentric pencil
maker.
His death caused many an honest sigh, and his absence seemed to cast a
gloom over several of his favorite halting-places. The Parisians really
loved him, and were proud of his genius.
"Well," people in Paris would remark, "Mangin was a clever fellow. He
was shrewd, and possessed a thorough knowledge of the world. He was a
gentleman and a man of intelligence, extremely agreeable and witty. His
habits were good; he was charitable. He never cheated anybody. He always
sold a good article, and no person who purchased from him had cause to
complain."
I confess I felt somewhat chagrined that the Monsieur had thus suddenly
taken "French leave" without imparting to me the "grand secret" by which
he was to double the sales of his pencils. But I had not long to mourn
on that account; for after Monsieur Mangin had been for six months--as
they say of John Brown--"mouldering in his grave" judge of the
astonishment and delight of all Paris at his reappearance in his native
city in precisely the same costume and carriage as formerly, and
heralded by the same servant and organ that had always attended him. It
now turned out that Monsieur Mangin had lived in the most rigid
seclusion for half a year, and that the extensively-circulated
announcements of his sudden death had been made by himself, merely as
an "advertising dodge" to bring him still more into notice, and give the
public something to talk about. I met Mangin in Paris soon after this
event.
"Aha, Monsieur Barnum!" he exclaimed, "did I not tell you I had a new
humbug that would double the sales of my pencils? I assure you my sales
are more than quadrupled, and it is sometimes impossible to have them
manufactured fast enough to supply the demand. You Yankees are very
clever, but by gar, none of you have discovered you should live all the
better if you would die for six months. It took Mangin to teach you
that."
The patronizing air with which he made this speech, slapping me at the
same time familiarly upon the back, showed him in his true character of
egotist. Although good-natured and social to a degree, he was really one
of the most self-conceited men I ever met.
Public-domain text, read in full here on John Shaqi.
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