to enact legislation establishing censorships over literature and art, designed to impose their own limitations upon everyone. Finally when opportunity is favorable or occasion requires it, most propagandists will resort to coercion. History has revealed this fact again and again. It has often been said that the martyrs of today are the persecutors of tomorrow. With the possibility of the seizure of power in sight, methods of moral suasion become irksome; they are too slow. Men must be forced to do what is good for them. Propaganda is designed to gather a crowd to the support of an idea. I have shown elsewhere that when the crowd mind appears any group will practice coercion if it can. Hardly a generation passed after the Edict of Milan, setting Christians free from persecution, before the Christians themselves practiced persecution. The French Revolution set up a guillotine in the name of liberty, equality and fraternity. New England pilgrims of religious liberty persecuted Quakers and other “heretics.” Radicals proclaim their faith in industrial democracy, free speech, the brotherhood of man, and the Bolsheviks gain power by a coup d’etat, and hold it by means of a policy of terror. Santayana says that the many propagandas which today float in the blue sky of liberalism are only waiting to show their true colors and resort to open attack and that whoever is victorious will make an end of liberalism. When physical force is not in actual use, it hides just around the corner. In much moral suasion there is a note of intolerance and of invasion. The man who knows he is right puts you always on the defensive. Even commercial advertising frequently reveals this spirit. Perhaps advertisers got the idea from the posters used by the government during the war. We all remember the commanding figure of Uncle Sam, finger pointed at our faces and beneath the figure the words, “_You_ buy Liberty Bonds.” Many advertisements now seek to command in such a manner. We are ordered to buy this and that--not asked if we want it. Or our privacy is otherwise invaded. I recently saw on a subway platform an advertisement of soap which contained these words, “Are you clean or only nearly clean?”