In America, where men are supposed to know nothing about matters of taste and where women have their dresses planned for them, the household decorator has become an important factor in domestic life. Out of an even hundred rich men how many can say that they have had anything to do with the selection or arrangement of the furnishings for their homes? In theatre programs these matters are regulated and due credit is given to the various firms who have supplied the myriad appeals to the eye; one knows who thought out the combinations of shoes, hats, and parasols, and one knows where each separate article was purchased. Why could not some similar plan of appreciation be followed in the houses of our very rich? Why not, for instance, a card in the hall something like the following: _This house was furnished and decorated according to the taste of Marcel of the Dilly-Billy Shop_ or _We are living in the kind of house Miss Simone O'Kelly thought we should live in. The decorations are pure Louis XV and the furniture is authentic._ It is not difficult, of course, to differentiate the personal from the impersonal. Nothing clings so ill to the back as borrowed finery and I have yet to find the family which has settled itself fondly and comfortably in chairs which were a part of some one else's aesthetic plan. As a matter of fact many of our millionaires would be more at home in an atmosphere concocted from the ingredients of plain pine tables and blanket-covered mattresses than they are surrounded by the frippery of China and the frivolity of France. If these gentlemen were fortunate enough to enjoy sufficient confidence in their own taste to give it a thorough test it is not safe to think of the extreme burden that would be put on the working capacity of the factories of the Grand Rapids furniture companies. We might find a few emancipated souls scouring the town for heavy refectory tables and divans into which one could sink, reclining or upright, with a perfect sense of ease, but these would be as rare as Steinway pianos in Coney Island.