"It doesn't bother us much," the foreman tells you. "Still, on the Monday
before Christmas we had a fairly brisk day. We had 155 cars of turkeys
alone that morning."
CHAPTER XXII
MAKING TRAFFIC
ENTICING SETTLERS TO THE VIRGIN LANDS OF THE WEST--EMIGRATION
BUREAUS--RAILWAYS EXTENDED FOR THE BENEFIT OF EMIGRANTS--THE FIRST
CONTINUOUS RAILROAD ACROSS THE AMERICAN CONTINENT--CAMPAIGNS FOR
DEVELOPING SPARSELY SETTLED PLACES IN THE WEST--UNPROFITABLE BRANCH
RAILROADS IN THE EAST--DEVELOPMENT OF SCIENTIFIC FARMING--IMPROVED
FARMS ARE TRAFFIC-MAKERS--NEW FACTORIES BEING OPENED--HOW RAILROAD
MANAGERS HAVE DEVELOPED ATLANTIC CITY.
Your railroad manager of other days was content with the traffic that was
offered him--if indeed he deigned to accept it all. For those were the
business methods that obtained everywhere in the other days. When
competition became the moving force in modern business, the railroad felt
it. The land had become gridironed with tracks; business did not offer
itself so freely as it had at the outset. When there came a division
between routes of a traffic that had formerly belonged to a single route,
earnings fell away and stockholders began to ask uncomfortable questions
of the men who operated their railroad properties. Then the fight for
business began--at first, as we have already seen, by a lively rivalry
which showed itself in a merciless slashing of rates. Such fighting
methods reacted on the railroads, and their rate-sheets became code and
law, only a little less holy than the Federal Constitution, long before
the Interstate Commerce Commission exerted its beneficent paternalism over
the railroads of the land. But with the rates equalized between the
railroads, the competition remained. The one obvious solution of the
situation which was left was put into effect. The railroads began to make
traffic.
Public-domain text, read in full here on John Shaqi.
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