The Propaganda for Reform in Proprietary Medicines, Vol. 1 of 2Council on Pharmacy and Chemistry (American Medical Association)
Science
The Propaganda for Reform in Proprietary Medicines, Vol. 1 of 2
Council on Pharmacy and Chemistry (American Medical Association)
Patent medicines
“_Veracolate with Pepsin and Pancreatin._”--The following “formula” is
given for this mixture:
“Veracolate 1-1/4 grain
“Pure Pancreatin 1 grain
“Pepsin aseptic (1:3,000) 1/2 grain
“Oil peppermint 1/10 min.”
(Note the presence of two mutually incompatible digestive ferments.)
“_Veracolate with Iron, Quinine and Strychnine._”--This is stated to
have the following “formula”:
“Veracolate 1-1/8 grain
“Reduced Iron 1 grain
“Quinine Sulphate 3/8 grain
“Strychnine Sulphate 1/100 grain”
It will be noticed that these mixtures increase in complexity until a
combination of seven diverse ingredients, a veritable shotgun mixture,
is evolved. In none of the “formulas” are the proportions of the
purgative drugs in Veracolate stated. In the second “formula,” the
digestants might as well be omitted, for the pancreatin is destroyed
by peptic digestion and hence cannot pass the stomach while the
pepsin is useless without hydrochloric acid, and, at any rate, of no
value in the intestine. If one is indicated, the other is not. Yet
this unscientific and complex combination of purgatives, mutually
incompatible digestive ferments, and oil of peppermint is called:
“A scientific Blending of Digestive Ferments, Cholagogues and
Carminatives.”
“... for all forms of indigestion and dyspepsia.”
And the third, an equally irrational and complex combination, is termed
“The Ideal Cholagogic Tonic”!
_Extravagant and Misleading Claims._--True to type, the claims are
magnified in accordance with the number of ingredients. For instance,
of “Veracolate (plain),” we are told:
“Veracolate is a true cholagogue and biliary disinfectant as it
_directly_ stimulates the liver cells producing an increased flow
of limpid bile. Although not a purgative, it moves the bowels and
is definite and dependable in its action.”
“The action of Veracolate is to bring about a profuse flow of
healthy bile which prevents bile stasis. As the flow of bile is
stimulated so antiseptic action ensues, calculi softened and the
concretion and mucous eliminated. Mucosal swelling is diminished
and the infection which is usually present is antagonized. Relief
is in plain evidence. As a result of the treatment the skin,
eyes and urine become normal in appearance in a short time, the
appetite and digestion improve and soreness in the region of the
gall-bladder is entirely relieved.”
Similarly, it is said of “Veracolate with Pancreatin and Pepsin” that:
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