The Propaganda for Reform in Proprietary Medicines, Vol. 2 of 2 — John Shaqi
The Propaganda for Reform in Proprietary Medicines, Vol. 2 of 2Council on Pharmacy and Chemistry (American Medical Association)
Science
The Propaganda for Reform in Proprietary Medicines, Vol. 2 of 2
Council on Pharmacy and Chemistry (American Medical Association)
Patent medicines
“The profits to be made by a pharmaceutical house from the sale of a
staple drug--a pharmacopeial, National Formulary, or nonproprietary
preparation--which enters into free competition with other drugs
of the same kind, are moderate; the profits to be made from the
sale of a proprietary medicine on which the manufacturer holds a
monopoly are usually large--sometimes enormous. There are, broadly,
two kinds of proprietary preparations advertised to physicians:
One represents laborious research ending in the production of
a new medicinal chemical; this product can be patented and the
manufacturer can obtain a seventeen-year monopoly on its manufacture
and sale. The other represents no research but comprises simple
mixtures--frequently of the “shotgun” variety--of well known
pharmaceuticals, or biologic products sold under trade names. As
these do not represent anything new or original the manufacturer is
unable to obtain a patent, but by means of the trade name he can and
does obtain a perpetual monopoly. This, from a business standpoint,
is more valuable than the limited monopoly granted by a patent. It is
not surprising that proprietary remedies of the latter type flourish
so long as physicians unthinkingly accept and prescribe them solely
on the manufacturer’s valuation.
“The Council has practically the undivided support of
manufacturers of medicinal chemicals; that is, of proprietaries
of the first mentioned type. But pharmaceutical firms which
have found it profitable to promote proprietaries of the second
type--“specialties,” unscientific or ordinary mixtures of
pharmaceuticals or biologic products sold under trade names--have not
supported the Council.
“When the Council was organized, it was hoped and believed that all
the large pharmaceutical houses would find it possible and desirable,
if not actually more profitable, to shape their business methods so
as to make their proprietary and other articles conform to those
conservative standards on which the Council bases its rules, and thus
render such articles acceptable for New and Nonofficial Remedies.
It soon developed, however, that the methods of the pseudochemical
companies, whose sales propaganda in the interest of unscientific
nostrums with its attending damage to scientific medicine had led to
the establishment of the Council, had found their lodgment in most
of the pharmaceutical houses. It was a genuine disappointment to the
Council to find that some of the large and old-established firms
were not only unwilling to cooperate with the Council, but in many
instances exhibited a definite antagonism to the Council’s work.
Public-domain text, read in full here on John Shaqi.
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