They have, from the beginning, come toward the big problem quietly,
sanely and efficiently. At the very beginning and in company with two of
the officers of the corporation they went upon an extended trip through
the more modern department-stores across the land. Here, there,
everywhere, they found features worth noting and collating. When they
were done with their journeys they had, as a foundation for their
studies upon the new Macy store, a sort of standardized practice of most
of its fellows across the land.
This preliminary completed, the engineering member of the partnership,
Mr. Holden, began an intensive study of the fundamental factors of the
business machine that he was to enlarge. To begin with there was its
traffic--divided, as we have seen in earlier chapters, into three great
and fairly distinct avenues: the merchandise, the shoppers who come to
purchase it, and the employees who wait upon their needs.
It is fairly essential that these three streams of traffic be kept
separate, save at such points where, for the conduct of the business,
they must be brought together.
Here, then, was a real opportunity for study. Mr. Holden began with the
traffic streams of the shoppers.
Obviously, and despite the growing importance and activity of the
Pennsylvania Station, to say nothing of the west side subway, which runs
down Seventh Avenue in front of it, the main traffic streams of shoppers
must continue to come into Macy's from Broadway. The star of Broadway is
even more firmly set in the heavens of New York than that of
Thirty-fourth Street.
These main traffic streams within the store are, then, roughly speaking,
three in number; one comes from the northeast corner--at Thirty-fifth
Street--another from the southeast corner at Thirty-fourth Street--the
third still shows a decided fondness for the impressive center doors
upon Broadway. Within the store they unite and then separate into a
variety of smaller currents. A goodly portion of these violate all the
similes of streams and proceed upstairs at the rate of about 10,300 folk
an hour at the busiest times of busy days. And there are an
astonishingly large number of these times. Of these 10,300, about 7,400
will ascend upon the great escalator, which reaches up into the sixth,
or last selling floor, of the present store.
When this escalator was first built, eighteen years ago, it was looked
upon as hardly less than a transportation marvel. Every similar device
that had preceded it was known as a single-file moving-stairway, with
the capacity estimated at sixty persons a minute, or 3,600 an hour. By
making its escalator double-file, Macy's not only slightly more than
doubled its capacity but rendered it the full equivalent of at least
twenty-five passenger elevators of the largest size.
Public-domain text, read in full here on John Shaqi.
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