It was supposed that each buss would bring back from Newfoundland 20,000 of the best “wet” fish and 10,000 dried--together worth £500; the same value was placed upon the 15,000 cod and 10,000 ling to be procured at Iceland, Wardhouse, or the north seas; and besides the fish, each ship was estimated to return with £50-£60 worth of cod-liver oil. Then with regard to the “vent” or sale of the fish, it was assumed that about half of the herrings, or 120,000 barrels, would be required for home consumption--not an exaggerated idea, for from other accounts it appears that London and the parts around it consumed about this time 60,000 barrels. Markets for the surplus herrings, it was believed, would be found at Normandy, Nantes, Bordeaux, and Rochelle. The profits were to be divided into shares, and besides paying off the borrowed capital and the interest (at 10 per cent), a stock of £8000 was to be formed at the eight chief ports, and £400 at the “225 decayed towns” in England and Wales for the philanthropic purpose of giving work to the poor. Nay, there was more. At the chief ports the surplus earnings were to provide a salary for “an honest, virtuous and learned man,” who was to travel constantly about the coasts preaching to the people, “as the Apostles did.” Among the indirect benefits to the nation Hitchcock included the transformation of idle vagabonds, of whom there were plenty, “daily increasing,” into good subjects--some of the Members of Parliament thought this part of the scheme alone entitled it to national support,--the addition of 9000 mariners for manning the navy, the saving of coin spent on foreign fish, the increase of the Queen’s customs, of commerce and navigation, and the repair of the decayed towns.