CHAPTER VIII
THE ZOOLOGY OF THE HOUSE
In the discussion of the settlement, mention has been made of those who
do not desire to settle as the time comes round. These are mainly Bulls
and Bears. To use the time-honoured definition, the Bull is one who buys
what he does not want, and the Bear is one who sells what he has not
got. The terms were used in their Stock Exchange sense long before the
Stock Exchange came into existence--a hundred years before, in fact. At
all events, they were in full use when the eighteenth century was in its
teens, when dealers in stocks and shares were wandering homelessly about
Change Alley. This is shown by the literature of the time. And soon
after the middle of the eighteenth century we find Horace Walpole
writing to ask a political friend if he knew what a Bull and a Bear and
a Lame Duck were. "Nay, nor I either," wrote Walpole, anticipating the
answer, "I am only certain they are neither animal nor fowl, but are
extremely interested in the new subscription."
Walpole seems to have been a little weak in his Stock Exchange zoology.
It was more probably the Stag rather than the Bull or the Bear who was
interested in the subscription of the Government loan which he had in
hand. It is the Stag who applies for an allotment of a promising new
loan when it is issued, in order that he may sell it immediately for a
profit. The ordinary applicant who is not a Stag applies for it, of
course, to keep as an investment When the loan is likely to be in great
demand, the Stag frequently applies for an allotment infinitely larger
than he could possibly pay for. He assumes, generally correctly, that he
will be allotted only a small proportion of his application and, if he
can sell at a premium, the more he is allotted the better he likes it.
The existence of the Stag explains the apparent anomaly of a steady
decline in the price of a loan soon after it is issued, although at the
time of issue the demand was enormously in excess of the supply. A loan
may be subscribed thirty times over, and yet within a few months of its
issue may be bought in the market at a lower price than that at which it
was obtainable by subscription. The fall is caused, of course, by the
steady selling of the Stags, who created a fictitious demand.
However, it is easy to answer Horace Walpole's question as to what
constitutes a Bull and a Bear. The Bull buys stock that he does not
want, in the hope that he will be able to sell it at a higher price
before it comes into his possession, pocketing the difference. The Bear
sells stock that he has not got, in the hope that he will be able to buy
it at a lower price before he has to deliver it. The Bull is optimistic,
he believes the price will rise; the Bear is pessimistic, he believes it
will fall.
Public-domain text, read in full here on John Shaqi.
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