Traveling publicity campaigns : $b educational tours of railroad trains and motor vehiclesRoutzahn, Mary Swain
History
Traveling publicity campaigns : $b educational tours of railroad trains and motor vehicles
Routzahn, Mary Swain
Educational exhibits, Traveling
TYPES OF CARS: for exhibit or demonstration, 78-79
UNITED STATES: Safety First Train, 23;
Child Welfare Special, 30-33;
food conservation truck, 37-39;
transcontinental motor tour, 39-41;
Lincoln Highway and Transport Corps, 40-41, 133;
publicity tours, train equipment, 118, 127, 128, 131, 133, 134;
bibliography, 141
UNIT PROGRAMS: features included, 71-73
UTAH: publicity tours, train equipment, 126
VERMONT: publicity tours, health wagon, 136;
bibliography, 140
VIRGINIA: publicity tours, train equipment, 126, 129, 130, 134
VISUALIZATION: essential in preparing message and program, 66-72
WASHINGTON: publicity tours, train equipment, 126, 133;
bibliography, 140
WEST VIRGINIA: example of health publicity letter, 46-48;
report on follow-up organization work, 112-113;
publicity tours, 126, 128, 133, 135
WINDOW DISPLAYS: announcements and signs, 57
WISCONSIN: farm methods promoted by College of Agriculture, 16;
Anti-Tuberculosis Association work, 34, 37;
publicity tours, 126, 130, 133, 136;
bibliography, 139, 140
SURVEY AND EXHIBIT SERIES
EDITED BY SHELBY M. HARRISON
It is recognized in both surveys and exhibits that a standardized
technique has not been fully worked out. Still a beginning has been
made. Enough experience has been accumulated to justify recording
it and putting it at the disposal of those interested. With a view
therefore to increasing the use of investigation in dealing with
current community problems and to making such investigations more
effective, and with a view also to the widespread employment of better
methods of disseminating helpful information, the Survey and Exhibit
Series has been planned.
=The A B C of Exhibit Planning.= By Evart G. and Mary Swain Routzahn.
Price, Cloth, $2.00 net.
=Traveling Publicity Campaigns.= By Mary Swain Routzahn. Price, Cloth,
$1.50 net.
_Other volumes in preparation_
Subscriptions may be entered for the series, new volumes to be sent
when issued. Or upon request announcements of new books in the series
will be sent as books are issued.
PUBLICATION DEPARTMENT
RUSSELL SAGE FOUNDATION
130 E. 22D STREET, NEW YORK CITY
Public-domain text, read in full here on John Shaqi.
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