A History of Advertising from the Earliest Times.Sampson, Henry
History
A History of Advertising from the Earliest Times.
Sampson, Henry
Advertising -- History
WANTED immediately, the most difficult thing to be met with in the
world, A SINCERE FRIEND, by a person, who, though in the meridian of
life, has outlived all he had. He wishes to meet with a Person in whom
he may repose the most implicit Confidence; a Person who has a good
heart, and abilities to second that goodness of heart; who will give
his advice cordially, and assistance readily. The advertiser is a
person in a genteel situation of life; has a decent income, but is at
present so circumstanced as to want a sincere friend.--Any Person
willing (from principles of Friendship, not Curiosity) to reply to the
above, by directing a line to T. S., at Mr Sharp’s, stationer, facing
Somerset House, Strand, will be immediately waited on or properly
replied to.
Money, the sincerest of all friends, is probably the object of T. S.’s
ambition. If he was not suited in the year ’78, an opportunity occurred
soon after; for specially directed to the cupidity of persons who desire
to get money, and are not at all particular what the means so long as
the end is attained, is the following, which appears in the _Morning
Post_ of March 1779:--
A GENTLEMAN of Fortune, whom Family reasons oblige to drop a
connection which has for some time subsisted between him and an
agreeable young Lady, will give a considerable sum of Money with her
to any Gentleman, or person in genteel Business, who has good sense
and resolution to despise the censures of the World, and will enter
with her into the Holy state of Matrimony. Letters addressed to Mr G.
H., at the Cecil Street Coffee-House, will be paid due attention to.
As this kind of arrangement has not yet fallen into desuetude, although
the aid of advertisements is no longer invoked for it, we had better not
give an opinion about its morality, though it is but fair to admit that
if the system of selling soiled goods, of which the foregoing is an
example, had but been out of date, we should have been loud in our
objections. For no vice is so bad as one that has exploded, and the
weaknesses which we can regard with complacency while they are current,
cause strong emotions of disgust when, their day being over, we look
back upon them, and wonder how people could have been so extremely
wicked. About the same time, and in the same paper, is another
application of a peculiar nature, though in this instance the advertiser
wishes not to part with, but to obtain a similar commodity to that
advertised by G. H. This is it:--
Public-domain text, read in full here on John Shaqi.
Reviews
Reviews
No reviews yet
Be the first to share your thoughts on this work.
Elsewhere in the archive
Join the Discussion
Join the discussion
Sign in to leave a comment or review.
Sign InorCreate an account