Altruism: Its Nature and VarietiesPalmer, George Herbert
Philosophy
Altruism: Its Nature and Varieties
Palmer, George Herbert
Altruism
But the partnership principle is wider than the business firm. In some
degree it enters into every bargain. Buyer and seller establish a kind
of mutuality. Suppose a customer on coming to my store and putting down
his five dollars for a pair of shoes should suddenly bethink himself
and say: “I wonder if you are not cheating me. That pair of shoes cost
you not more than four dollars and seventy-five cents. By your price
you are taking twenty-five cents more from my pocket than you are
delivering to me.” Might I not answer: “It seems to me it is you who
are cheating me. You need those shoes more than you need five dollars.
You would give five dollars and a quarter rather than go without them.
Are you not, then, returning to my pocket twenty-five cents less than
you are receiving?” In reality neither of us has cheated. We have
merely made a legitimate profit from one another. Such mutual profit is
involved in all good bargaining. It yields a double gain. I gain from
my customer and he from me, and both are left in better condition than
before. If he had not cared more for the shoes than for five dollars
he would not have come to my store. If I had not counted five dollars
of greater worth to me than the shoes I should not have parted with
them. A curious situation this, where two persons draw advantage from
one another! But every sound commercial transaction proceeds on this
assumption. In all honest trade there is a gainful partnership.
In my last chapter, after discussing gifts, charity, and the generous
soul, I promised to turn to a moral situation higher still, one of
purer altruism. Are we then keeping to the order proposed? Can we
suppose that a commercial transaction is of a higher order than an
act of charity? I believe we can. As we look over the history of
civilization we certainly find gifts understood long before trade. The
savage is a not ungenerous person. When he takes a fancy to any one
he gives pretty freely, not, of course, through any claim or duty but
merely in deference to his native feeling. What he cannot conceive is
the double gift, a transaction in which each is a gainer. He is ready
enough to strip himself of advantage in behalf of one whom he likes and
is pleased when he, too, receives a gift; but that one and the same
act can yield a mutual gain he apprehends slowly and rudely. Yet on
just this condition of mutuality all honest trade is based. It is true
I must add the adjective “honest.” One can deceive under the forms of
trade as readily as under any other forms. They shelter deception well.
In dealing with a customer I may have some special information about
the quality of an article which he does not possess. He is therefore
at a disadvantage. No one would maintain that all the operations of
commerce are of a higher moral order than charity; but it may be said
that every _honest_ mercantile transaction shows altruism of a more
thoroughgoing kind than a gift does.
Public-domain text, read in full here on John Shaqi.
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