It was on his first Fourth of July in the Museum that Barnum exhibited
another instance of his ingenuity in the face of a difficulty. In
order to make the most of the holiday by utilizing the publicity value
of the American flag, Barnum fastened a string of large flags across
Broadway, tying one end to the Museum and the other to a tree in St.
Paul’s Churchyard. Several days before Independence Day Barnum had
visited the vestrymen of St. Paul’s and requested permission to use
the tree in the churchyard, but they called his request insulting and
talked of sacrilege. On the Fourth of July he gave orders for the flags
to be attached, as he had originally planned. The flags attracted huge
crowds, and at half-past nine in the morning two indignant vestrymen
entered Barnum’s office and demanded that they be detached from their
church immediately. Barnum answered pleasantly that he would go into
the street with them and see what could be done. He looked at the flags
and remarked solemnly that they were a beautiful sight. He argued with
the vestrymen that he always had stopped his Free Music for the Million
when they held their services, and he merely requested this favor in
return. One of the vestrymen lost patience and shouted that unless
Barnum took down the flags within ten minutes he would _cut_ them down.
The crowd was attracted by the angry gestures. Barnum suddenly took
off his coat, rolled up his shirt sleeves, and shouted in his sonorous
voice, tinged with anger, loudly enough for all in the crowd to
overhear, “I should like to see you dare to cut down the American flag
on the Fourth of July; you must be a Britisher to make such a threat,
but I’ll show you a thousand pairs of Yankee hands in two minutes, if
you dare to take down the stars and stripes on this great birthday
of American freedom.” In a moment the vestrymen were surrounded by
several heavy, angry men, who threatened varied punishment. The poor
bewildered vestrymen disappeared quietly from the crowd, and Barnum
with obsequious smiles enjoyed his triumph.
Public-domain text, read in full here on John Shaqi.
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