Fresh Every Hour: Detailing the Adventures, Comic and Pathetic of One Jimmy Martin, Purveyor of Publicity, a Young Gentleman Possessing Sublime Nerve, Whimsical Imagination, Colossal Impudence, and, Withal, the Heart of a Child. — John Shaqi
Fresh Every Hour: Detailing the Adventures, Comic and Pathetic of One Jimmy Martin, Purveyor of Publicity, a Young Gentleman Possessing Sublime Nerve, Whimsical Imagination, Colossal Impudence, and, Withal, the Heart of a Child.Toohey, John Peter
General
Fresh Every Hour: Detailing the Adventures, Comic and Pathetic of One Jimmy Martin, Purveyor of Publicity, a Young Gentleman Possessing Sublime Nerve, Whimsical Imagination, Colossal Impudence, and, Withal, the Heart of a Child.
Toohey, John Peter
Press agents -- Fiction
He would have mentioned all of these things to McClintock if the latter
hadn’t made such an abrupt departure. He told himself now that even if
he had been able to voice them the manager wouldn’t have comprehended
the impossible nature of the task he had so casually mapped out. Folks
who haven’t smelt the smell of the paste-pot and heard the presses roar
usually have the weirdest sort of naive notions concerning just what and
just what cannot be done in the way of either inserting news in the
columns of a great metropolitan daily or keeping it out.
“The acid test”—Jimmy kept remembering these three words and the oftener
they recurred to him the more distressed he became. He sat hunched up in
his chair looking out into the pouring rain and consuming cigarettes at
a most alarming rate. At about the middle of the sixth cigarette he
straightened up; at the beginning of the seventh he arose and began to
pace the floor while a new idea slowly unfolded in his active mind; when
he was two puffs into the eighth he flung it into a corner with a
resolute sweep of his arm, dived for the telephone, called up “Beekman
4,000,” and impatiently joggled the hook until a response came.
“Hello, World?” he said jerkily, “give me the city desk ... hello ...
city desk?... Who is that? McCarthy?... Say, Mr. McCarthy, this is
Martin of Jollyland—Martin—M-A-R-T-I-N—publicity director of
Jollyland—raining here? You betcha—say, I’ve got something pretty good
for you ... hot stuff.... Be on the lookout for it, will you?—Dope?—No,
sir, this is the real goods. No fooling—on the level—you can expect it
before midnight. Good-bye.”
In the next ten minutes Jimmy, in a frenzy of feverish haste, called up
the city desks of all the other morning papers and repeated practically
the same message to each. Then he ordered three messenger boys to report
to him in half an hour, stuck six sheets of carbon between seven long
sheets of copy paper, inserted the numerous layers in his typewriter and
began to pound out, with ever increasing speed, a narrative that was to
either make or break him.
* * * * *
It was nearly midnight when an office boy dropped a long manila envelope
marked “NEWS—RUSH” on the desk in front of Larry McCarthy, night city
editor of the World. The early mail edition had gone to press ten
minutes before and McCarthy had just come up for air for a brief
interval before plunging into the final activities of the night. The
tension had relaxed and he was joking with the managing editor who had
stopped to give a few parting instructions on his way home.
Public-domain text, read in full here on John Shaqi.
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