The second condition of a successful oration is the statements of the
important facts or truths. Cicero, the elder Pitt, and Edward Everett
held strictly to the statement of all the facts at the outset of their
speech. Facts and truths are the most important things in all kinds of
oratory; as they are the most difficult to handle, the audience is more
likely to listen to them at the opening of the talk, and they must be
placed before the hearers clearly and emphatically, before the speaker
enters upon the next division of his address.
The third condition of a successful address is the argument, or
reasoning which is used to prove the conclusion he wishes his hearers to
reach. It is here that logic has its special place; it is at this vital
point that many political speakers fail to convince the men they
address. After he has thus reasoned, the natural orator makes his
appeal, which is the _chief purpose_ of all true oratory. It is here
where the orator becomes vehement, here where he shows all the ornament
of his talk in appropriate figures of speech. The most effective orators
are always those whose hearts are in strong sympathy with humanity, and
whose sympathies are always aroused to plead for men. This is the
condition that accounts for the eloquence--the power to arouse
hearers--which characterizes men like Logan, the American Indian, and
which characterizes many of the religious enthusiasts like Peter the
Hermit, who have surprised the world and often moved them to mighty
deeds.
So long as our government depends upon the votes of the people, just so
long must there be a stirring need of men and women orators to teach the
principles of government and to keep open to the light of truth the
consciences of the thousands and millions whose votes will decide the
welfare or the misfortune of our nation. As the speaker must adapt
himself and his message to all kinds of people, it is difficult to
advise any one in certain terms how to accomplish this. It is another
instance of the necessity of cultivating the daily habit of observation,
and of being always loyal to our instincts.
While schools and colleges have their uses, they are by no means a
necessity for those who will accomplish great things through their
oratory. Many a man laden with a wealth of college accomplishment has
been an utter failure on the platform. Where reading-matter is as
abundant and as cheap as it is in America, the poor boy at work upon the
farm or in the factory, with no time but his evenings for study, may get
the essentials of education, and by observing those who speak may give
himself forms of oratorical expression that will enable him to outshine
those with scholarship who have been led into fads.
Public-domain text, read in full here on John Shaqi.
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