Mammonart: An essay in economic interpretationSinclair, Upton
History
Mammonart: An essay in economic interpretation
Sinclair, Upton
Arts and society; Economics and literature; Literature -- History and criticism -- Theory, etc.
The answers have been as various as the souls of artists. We shall see
how through the ages there have been hero artists and martyr artists,
men who have produced what they believed to be the best, in the face of
obloquy, ridicule, starvation, even the dungeon and the stake. But,
manifestly, these conditions are not the most favorable for the birth of
masterpieces. To develop an art technique requires decades of practice
and study. To feel other persons’ emotions intensely and reproduce them
according to some coherent plan; to devise new forms, and arrange
millions of musical notes or words or molecules of paint in a complex
design--all this requires intense and persistent concentration. Men
cannot do such work without leisure; neither can they do it while they
are despising themselves for doing it. So we may set down the following
as one of the fundamental art laws:
_The bulk of the successful artists of any time are men in harmony with
the spirit of that time, and identified with the powers prevailing._
CHAPTER V
THE LORD’S ANOINTED
Who pays for art? The answer is that at every stage of social
development there are certain groups able to pay for certain kinds of
art. These groups may be large or small, but they constitute the public
for that kind of art, and determine its quality and character; he who
pays the piper calls the tune. It should need no stating that
Rolls-Royce automobiles are not made according to the tastes of
rag-pickers and ditch-diggers, nor yet of poets and saints; they are
made according to the tastes of people who can afford to pay for
Rolls-Royce automobiles. If our thinking about the arts were not so
completely twisted by false propaganda, it would seem an axiom to say
that the first essential to understanding any art product is to
understand the public which ordered and paid for that art product.
Some arts, of course, are cheaper than others. Ballads cost nothing; you
can make one up and sing it on any street corner. Hence we find the
ballad close to the people, simple and human, frequently rebellious. The
same thing applies to folk tales and love songs--until men take to
printing them in books, after which they develop fancy forms,
understandable only to people who have nothing to do with their time
except to play with fancy things.
Beginning with the primitive art forms, it would be possible to arrange
the arts in an ascending scale of expensiveness, and to show that
exactly in proportion to the cost of an art product is its aristocratic
spirit, its subservience to ruling class ideals. Of all the art forms
thus far devised, the most expensive per capita is the so-called “grand
opera”; this grandeur has to be subscribed for in advance by the
“diamond horseshoe,” and consequently there has never been such a thing
as a proletarian grand opera--if you except the “Niebelung Ring,” which
was so effectively disguised as a fairy story that nobody but Bernard
Shaw has been able to decipher its incendiary message.
Public-domain text, read in full here on John Shaqi.
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