Our business civilization : $b some aspects of American cultureAdams, James Truslow
General
Our business civilization : $b some aspects of American culture
Adams, James Truslow
National characteristics, American; United States -- Civilization -- 1918-1945; United States -- Social conditions -- 1918-1932
In order to gain popularity with a very large proportion
of business men, many of whom have to-day risen from
nothing to riches since the War, one thing is fundamentally
necessary. You must never appear to be superior even if
you are. Not long ago one of the New York banks added
a new vice-president. He was chosen not for his ability
but for his hearty vulgarity, so that he could “make contacts”
with the bank’s new sort of customers! Too perfect
an accent in English may be almost as dangerous in business
as a false one in Latin used to be in the House of Lords.
To display a knowledge or taste in art or literature not
possessed by your “prospect” may be fatal. On the whole,
it is safest to plump yourself down to his level at once whatever
that may be, to talk his talk, and only about what he
talks. This pressure of the majority on one’s personal tastes
was amusingly exemplified to me one day when I was
looking for a house to rent in a pleasant Jersey suburb. In
the house shown me—as is the case in all the suburbs of
New York I know—there was nothing to mark where my
lawn might end and my neighbor’s begin. All was as open
to the public gaze as the street itself. I thought of delightful
English or French gardens, surrounded by hedge or wall,
screened from the public, where one could putter absurdly
over one’s plants, read one’s book, or have one’s supper as
much to one’s self as in the house. In fact they are outdoor
rooms, infinitely more attractive than the American[Pg 212]
“sun parlor.” I knew well that no such attempt could be
made here, but, nevertheless, I remarked to the “realtor”
that it would be pleasant to have a hedge and privacy but I
supposed it could not be done on account of the neighbors.
“I say No,” he answered with pained surprise, “if you are
going to be ‘high hat’ you won’t last long here.” Just so,
and so many things in this country are “high hat” which
in other lands simply make for sane and cultivated living
that it is no wonder that the business man whose car and
cellarette, if not bread and butter, depend so often on his
popularity, has to walk warily.
Public-domain text, read in full here on John Shaqi.
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