Papers and Proceedings of the Thirty-Fourth Annual Meeting of the American Library Association: Held at Ottawa, Canada, June 26-July 2, 1912
Science
Papers and Proceedings of the Thirty-Fourth Annual Meeting of the American Library Association: Held at Ottawa, Canada, June 26-July 2, 1912
American Library Association; Library science -- Congresses
The library interests of the country are making progress towards a
harmony of effort that is good to see and that will bring its sure
result in better and more intelligent service to the people.
We have endeavored to keep the value and importance of publicity
steadily before us and have accomplished as much in this direction
as time and funds permitted. Multigraphed articles have been sent
out to about 175 of the leading papers of the country several times
during the year and from marked copies sent to the office and from
reports from librarians who have seen the articles in their local
papers we know that these contributions have been pretty generally
used. Several special articles on either the work of the A. L. A.
or the Publishing Board have been written for particular papers. A
publicity committee has, at the request of the secretary, recently been
appointed in the hope of securing still greater publicity. The work of
the executive office, however, does not lend itself to the making of
"stories" interesting to those outside the profession. Nearly every
live and up-to-date library, on the other hand, is every week living
out experiences which, if written up in a breezy and popular style of
which many of our library folk are masters, would make capital articles
acceptable not only to the daily press but to the more exclusive
magazines as well. It appears, therefore, that the executive office
can perhaps best promote publicity for the profession, by urging the
preparation of these contributions from the reference librarians, the
children's librarians, the loan desk people, the municipal reference
workers, these people who, as Kipling puts it, have
"lived more stories
Than Zogbaum or I can invent."
The secretary has written four or five articles on the A. L. A. for
various encyclopedias and year books, and has endeavored to get the
association listed in all the leading reference almanacs and annuals.
Lectures before library schools by the secretary regarding the A. L. A.
and its work, and official representation at the state meetings have
also given publicity to the association.
During the past year twelve persons have received library appointments
through recommendations of the secretary. This is a somewhat smaller
number than the year before when about fifteen were helped to positions
through the executive office. With two or three exceptions the
secretary has made recommendations only when requested to do so.
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