What they should have done, of course, was to allot the stock in full.
That would have made them short to the extent of 25 per cent of the
total amount offered for subscription to the public, and that, of
course, would have enabled them to support the stock when necessary
and at no cost to themselves. Without any effort on their part they
would have been in the strong strategic position that I always try to
find myself in when I am manipulating a stock. They could have kept the
price from sagging, thereby inspiring confidence in the new stock’s
stability and in the underwriting syndicate back of it. They should
have remembered that their work was not over when they sold the stock
offered to the public. That was only a part of what they had to market.
They thought they had been very successful, but it was not long before
the consequences of their two capital blunders became apparent. The
public did not buy any more of the new stock, because the entire market
developed reactionary tendencies. The insiders got cold feet and did
not support Consolidated Stove; and if insiders don’t buy their own
stock on recessions, who should? The absence of inside support is
generally accepted as a pretty good bear tip.
There is no need to go into statistical details. The price of
Consolidated Stove fluctuated with the rest of the market, but it never
went above the initial market quotations, which were only a fraction
above 50. Barnes and his friends in the end had to come in as buyers
in order to keep it above 40. Not to have supported that stock at the
outset of its market career was regrettable. But not to have sold all
the stock the public subscribed for was much worse.
At all events, the stock was duly listed on the New York Stock Exchange
and the price of it duly kept sagging until it nominally stood at 37.
And it stood there because Jim Barnes and his associates had to keep it
there because their bank had loaned them thirty-five dollars a share
on one hundred thousand shares. If the bank ever tried to liquidate
that loan there was no telling what the price would break to. The
public that had been eager to buy it at 50, now didn’t care for it at
37, and probably wouldn’t want it at 27.
As time went on the banks’ excesses in the matter of extensions
of credits made people think. The day of the boy banker was over.
The banking business appeared to be on the ragged edge of suddenly
relapsing into conservatism. Intimate friends were now asked to pay off
loans, for all the world as though they had never played golf with the
president.
There was no need to threaten on the lender’s part or to plead for
more time on the borrower’s. The situation was highly uncomfortable
for both. The bank, for example, with which my friend Jim Barnes did
business, was still kindly disposed. But it was a case of “For heaven’s
sake take up that loan or we’ll all be in a dickens of a mess!”
Public-domain text, read in full here on John Shaqi.
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