When the secret of the potency for good of a rationally economic
alimentation was revealed to the author, was confirmed by several
colleagues of different ages and both sexes, and was tested by work
and endurance measurement, and also by the test time, it became
necessary to have given to it the indorsement of highest authority
in order to have the information credited. The new rediscovery was
a simple matter, something everybody thought they knew all about
because it had been under their nose all their life and was one of the
commonplaces of every-day living, but for that very reason it failed
to receive credence, and the backbone of the doubt was habit--lifelong
habit--and this was hard to break even in those who accepted the theory
of economic nutrition as a logical conviction. It was also necessary
to prove that it was not personal idiosyncrasy that favoured us, its
advocates.
It is in pursuit of the latter desideratum that the officers of the
army, the scientists, and the great humanitarian health-restoring
institutions have entered upon conclusive investigations, each in
their own way, to chart out a law of economy that will be generally
applicable and which, it is hoped, can be understood by kindergartners
and mothers for the benefit of the present and of coming generations.
* * * * *
It was just stated that no one concerned in the inquiry was interested
in any food product or in any personally profitable business concern,
and mention of the Battle Creek Sanitarium, so widely known as the
pioneer in fostering the pure food and prepared-cereal manufacture,
may cast a doubt upon the matter in the minds of those who do not
know that the Sanitarium organisation, in its every department, is a
philanthropic, humanitarian institution. It is the parent and feeder of
the American Medical Missionary Cause, which already has established
branches in something over sixty localities situated in or near large
cities in different parts of the world, chiefly America. By perpetual
charter all the profits revert to the spread of the work and the
employees serve for a mere pittance, deriving their major compensation
from enjoyment of the altruistic work.
* * * * *
The old prejudice against the human race which declared that “everybody
had an axe to grind,” that there was “a nigger in every woodpile,” and
such like slanders, must be modified in the light of recent altruistic
development. Altruism has always been existent and had a great new
birth with the beginning of our era, but it was never before so frankly
put upon a business basis as it is now, and this is fast being applied
to every department of business activity. It is now done, not in the
name of any particular creed or cult, or for future reward, but because
_it pays_--first, last, and all the time.
* * * * *
Public-domain text, read in full here on John Shaqi.
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