That which is meant by the cry of the Russian Revolution, "All power to the soviets," is peculiar neither to Russia nor to the working class. Such in spirit is the cry of every crowd, for every crowd is, psychologically considered, a soviet. The industrial and political danger of the soviet would amount to little or nothing, were it not for the fact that the modern world is already _spiritually sovietized_. The threatened soviet republic is hardly more than the practical result of a hundred years of crowd-thinking on almost every subject. Whether capitalist or proletarian, reformer or liberal, we have all along been behaving and thinking in soviet fashion. In almost every important matter in life we have ignored Emerson's warning that we must rely upon ourselves, and have permitted ourselves to behave and think as crowds, fastening their labels and dogmas upon our spirits and taking their shibboleths upon our tongues, thinking more of the temporary triumph of our particular sect or party than of the effect of our behavior upon ourselves and others. There is certainly nothing new in the discovery that our social behavior is not what it ought to be. Mediæval thinkers were as much aware of the fact as we are, but they dismissed the social problem with the simple declaration of the "sinfulness of human nature." Nineteenth-century utilitarians felt that the social problem could be solved by more enlightened and more reasonable behavior on the part of individuals. Recent social psychology--of which the writings of Prof. William McDougall are probably the best example, has abandoned the theory that social behavior is primarily governed by reason or by considerations of utility. A better explanation of social phenomena is found in instinct. It is held that the true motives of social behavior are pugnacity, the instinct of self-appreciation or self-debasement, of sex, gregariousness, and the like. Each instinct with its "affective emotion" becomes organized through various complex reactions to the social environment, into fairly well established "sentiments." These sentiments are held to be the controlling social forces. As McDougall says: