The Big Drum: A Comedy in Four ActsPinero, Arthur Wing
General
The Big Drum: A Comedy in Four Acts
Pinero, Arthur Wing
Comedy plays; English drama
I admit it, frankly. I own it gratifies me exceedingly to see my little
dinner-parties and tea-parties, here or at my club, chronicled in the
press. And it gratifies my friends also. Many of them wouldn't honour
me at all if my list of guests wasn't in the fashionable intelligence
next morning.
PHILIP.
Oh----!
ROOPE.
Yes, you may roar. I declare I shudder to think of the difference it
'ud make to me socially if I didn't advertise.
PHILIP.
Robbie, I blush for you.
ROOPE.
Tosh! It's an advertising age.
PHILIP.
[_Stalking to the fireplace._] It's a beastly vulgar age.
ROOPE.
It's the age I happen to live in, and I accommodate myself to it.
[_Pacing the room as he warms to his theme._] And if it's necessary for
a private individual such as myself to advertise, as I maintain it is,
how much more necessary is it for _you_ to do so--a novelist, a poet, a
would-be playwright, a man with something to sell! Dash it, they've got
to advertise soap, and soap's essential! Why not literature, which
_isn't_? And yet you won't find the name of Mr. Philip Mackworth in the
papers from one year's end to another, except in a scrubby criticism
now and again.
PHILIP.
[_Calmly._] Excuse me, there are the publisher's announcements.
ROOPE.
Publishers' announcements! I'm not speaking of the _regular_ advertising
columns. What I want to see are paragraphs concerning you mixed up with
the news of the day, information about you and your habits, interviews
with you, letters from you on every conceivable topic----
PHILIP.
[_Grinning._] _Do_ you!
ROOPE.
[_Joining_ PHILIP.] Oh, my dear Phil, I entreat you, feed the papers!
It isn't as if you hadn't talent; you _have_. Advertising _minus_
talent goes a long way; advertising _plus_ talent is irresistible. Feed
the papers. The more you do for them, the more they'll do for you.
_Quid pro quo._ To the advertiser shall advertisement be given.
Newspaper men are the nicest chaps in the world. Feed them gratis with
bright and amusin' "copy," as you term it, and they'll love and protect
you for ever.
PHILIP.
Not for ever, Robbie. Whom the press loves die young.
ROOPE.
It's fickle, you mean--some day it'll turn and rend you? Perhaps.
Still, if you make hay while the sun shines----
PHILIP.
The sun! You don't call _that_ the sun! [_Disdainfully._] P'ssh!
ROOPE.
Public-domain text, read in full here on John Shaqi.
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