How this came to happen I have no idea. Maybe the millionaire’s conscience was touched; maybe he had ambition to be something else than a man of property pur sang. Maybe he himself wrote the answer; maybe some shrewd family lawyer wrote it; maybe his secretary or some other employe wrote it—all I know is that two or three weeks later the millionaire wrote to the author, and at the same time gave his letter to the newspapers. The author’s letter had been, of course, an attack upon capitalism. The millionaire’s was a defense of it. And so came the second test. Every New York newspaper was offered an opportunity to publish the millionaire’s letter to the author. And how many availed themselves of the opportunity? Every one, absolutely every one! Every one published the letter, and published it _entire_! Most of them put it on the front page, with the millionaire’s picture; some of them added columns of interviews about it, and editorials discussing it. The New York newspapers’ idea of the news-value of a man of property was precisely one hundred per cent! The above would have been sufficient for any sociological scientist; but, as it happened, the test was carried one stage farther yet. The author was not entirely overwhelmed by the evidence of his unimportance as compared with a millionaire; he was a Socialist, and Socialists are notoriously hard to squelch. He wrote a second letter to the millionaire, answering the millionaire’s arguments; and again he offered it to every paper and to every news agency in New York—the same ones that had spread out the millionaire’s arguments in full. And how many printed it? How many printed the whole of it? Just one—the “Call,” the Socialist paper. How many printed parts of it? And how large were these parts? Let us see. The author’s first letter measured in newspaper columns sixty-three inches; the millionaire’s reply measured nineteen, and the author’s reply to that measured sixty-one. If it be objected that the author was claiming more than his fair share, it should be pointed out that the author was attacking an established institution, something one cannot do in a few sentences. On the other hand, the most foolish person can reply, “I don’t agree with you”—and claim the virtue of brevity. Also, be it noted that the question here is not what the author _claimed_, but what he _got_. Here is a table showing what he got, in column inches, from the leading morning papers of New York: Author Millionaire Author Times 0 19 0 Herald 0 19 0 Press 0 19 0 Tribune 0 19 0 American 0 19 2 World 0 19 2¼ Sun 0 19 4½ Call 63 19 61