The Printer in Eighteenth-Century Williamsburg: An Account of His Life & Times, & of His CraftRouse, Parke
History
The Printer in Eighteenth-Century Williamsburg: An Account of His Life & Times, & of His Craft
Rouse, Parke
Printing -- Virginia -- Williamsburg -- History -- 18th century
Parks was Williamsburg’s most distinguished eighteenth-century printer
and probably its most successful. In the annals of his craft in America
he is ranked with Benjamin Franklin and William Bradford, the foremost
printers in Pennsylvania and New York. Parks, like all of his brethren,
depended for his bread and butter on printing blank forms (deeds,
mortgages, bills, and the like), government work (such as proclamations,
forms, and laws), almanacs, and other job work, but he helped establish
in the American colonies that dependence upon free and fair discussion
of issues in the newspapers which strengthened the concept of a free
press. He gave impetus to literature in a colony that had lacked the
local means for its encouragement. By his example, he was partly
responsible for the rash of journalistic enterprise in pre-Revolutionary
Williamsburg.
Parks’s most influential act was his founding of the _Virginia Gazette_,
the first newspaper to be published in Virginia and the second south of
Maryland. Begun in 1736, this weekly was the leader of a colorful
succession of similarly named sheets in Williamsburg and later in
Richmond, to which the Virginia government removed in 1780. And in these
_Gazettes_—in the 1770s published by as many as three competing printers
at a time—can be found a rich chronicle of the events in the colonies
leading to the American Revolution. Important foreign and domestic
occurrences were described in dispatches—perhaps taken in some cases
from private correspondence—and in excerpts from other newspapers. The
editor rarely reported local happenings beyond a brief mention of ship
arrivals, marriages, deaths, fires, and the like. He often printed legal
notices and entire acts of the Virginia Assembly, without comment.
Fulsomely phrased letters to the editor posed weighty questions of
government, science, or theology.
The modern reader will find the _Virginia Gazette_ of 1736 to 1750
undramatic in its lack of headlines, pictures, and display type. But the
ingredients of human interest are there, subtly in the note of
controversy which gradually built up to the Revolution, and emphatically
in the advertisements, which largely financed the _Gazette_. Many are
the notices of runaway slaves, strayed farm animals, husbands deserted
by wives, or blooded horses available for racing or breeding. From the
advertisements, also, the contemporary Virginia reader could learn of
the arrival of goods from London—articles of fashion that were highly
prized by Virginians as evidence of their Englishness. In an early issue
of the _Gazette_, Parks states:
“Advertisement, concerning Advertisements
Public-domain text, read in full here on John Shaqi.
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