Traveling publicity campaigns : $b educational tours of railroad trains and motor vehicles — John Shaqi
Traveling publicity campaigns : $b educational tours of railroad trains and motor vehiclesRoutzahn, Mary Swain
History
Traveling publicity campaigns : $b educational tours of railroad trains and motor vehicles
Routzahn, Mary Swain
Educational exhibits, Traveling
Of these, the traveling motion picture show seems to have been longest
in the field. Many state health departments and state tuberculosis
associations have been and still are conducting a part of their
educational work by this means. Recently the Red Cross has carried the
story of its overseas work into remote rural districts in a certain
section of the country by means of a truck equipped with pictures
and machine. A returned overseas worker travels with the truck and
gives talks about past achievements and future plans. An organization
interested in promoting the use of commercial and industrial films has
a number of well equipped trucks which are sent to city parks as well
as country districts to give open-air entertainments.
A TYPICAL MOTION PICTURE MOTOR TOUR
The North Carolina State Board of Health has used a health car equipped
with electric lighting plant, motion picture machine and accessories,
together with a large selection of health and comic films, all in
charge of a lecturer and machinist. This car was sent out in response
to invitations to give health entertainments in co-operation with local
committees, the latter sharing the expense.
The plan was to give substantially the same program in a different
place in the county each day during one week. Each of these places
then received a return visit during each of two succeeding weeks with
a complete change of program. A single program usually consisted of
five or six reels of motion pictures, including three health films
and scenic and comedy films. A victrola was carried with the car to
provide a preliminary musical program and a musical accompaniment with
the comic films. While the health films were being shown, the lecturer
made running comments. Free health literature was on display at a
convenient place to be given out in response to requests. The programs
were given in the school house, church hall or outdoors. Where special
illumination was needed strings of incandescent lights were provided.
The staff carried with them a complete camping, cooking, and sleeping
outfit.[4] Their schedule usually included two programs a day and 12
visits to as many places during a week.
TRAVELING DISPENSARIES
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