These men set the pace among the _viveurs_: they were seconded by the more ambitious young men of whom Balzac's Rastignac is the type, who were determined to succeed and uttered in their hearts his famous threat to Paris by the grave of old Goriot, "Maintenant c'est entre nous." These men became _viveurs_, not as a pastime, but as a means. Rastignac, shocked to see that virtuous devotion would not save Père Goriot from a broken heart, and sick of the Maison Vauquer's squalor, determines to play society at its own game and make profit out of its corruption. He becomes the lover of Madame de Nucingen, one of Goriot's ungrateful daughters, and by allowing himself to become a tool in the crafty Baron Nucingen's third liquidation lays the foundation of his own fortunes. Such a man could not live in seclusion--he was forced into the ranks of the _viveurs_, in order to become a conspicuous figure. A smart tilbury and clothes from a first-class tailor were part of his stock-in-trade; he could not afford to run the risk of humiliation before his lady by laying himself open to affront by a more exquisite "dandy" than himself. A Rastignac had to shine to compass his ends, and he shone most brilliantly as a _viveur_, playing at idleness and debauch to cloak his subtle schemes, and drowning the shame of his parasitism in a passionate self-indulgence. Thanks to a strong will he is entirely successful, and out of the wreck of his illusions and his generous impulses builds himself a career as a politician.