Will Bradley, His Chap Book: An account, in the words of the dean of American typographers, of his graphic arts adventures ... — John Shaqi
Will Bradley, His Chap Book: An account, in the words of the dean of American typographers, of his graphic arts adventures ...Bradley, Will
History
Will Bradley, His Chap Book: An account, in the words of the dean of American typographers, of his graphic arts adventures ...
Bradley, Will
Bradley, Will, 1868-1962; Printers -- United States -- Biography; Printing -- United States -- History
1887 With Knight & Leonard, Chicago’s
leading fine printers, as a full-fledged
designer at a salary of $21, and then
$24 a week.
1889 Free-lancing in Chicago; studio in the
Caxton Building.
1890 To Geneva, Ill., and first recognition
through covers for _Harper’s Weekly_;
posters for Stone & Kimball’s _Chap
Book_; cover designs for the _Inland
Printer_ (perhaps the first magazine
covers ever to be changed monthly).
1890 The creation of a widely copied type
face named “Bradley” by ATF.
1893 An exhibition at the Chicago World’s
Fair.
1895 To Springfield, Mass., the launching of
his Wayside Press, “At the Sign of the
Dandelion,” and plans for publication
of _Bradley: His Book_ ... his love for
Caslon and the beginning of a new Caslon
era as a result.
1895 The initial Bradley-designed paper
sample book for Strathmore.
1896 Exhibits at Boston Arts and Crafts;
Colonial typography attracts national
attention.
1897 Caslon types on Strathmore Deckle
Edge Papers prove successful; Bradley’s
plant is expanded and moved to a loft
in the Strathmore mill at Mittineague.
1898 Merges business with University Press,
Boston. Opens design and art service in
New York; specialty, bicycle catalogs.
1900 Mr. Bok, editor of _Ladies’ Home Journal_,
commissions a series of eight full
pages of house interiors for the _Journal_.
A roman and italic face, used later for
_Peter Poodle, Toy Maker to the King_,
is designed for American Type Founders.
While recovering from illness,
_Castle Perilous_ is written, later serialized
in _Collier’s_ with Bradley illustrations.
1902 _Collier’s Weekly_ appears with Bradley
cover (July 4).
1903 Heads campaign of type display and
publicity for American Type Founders.
1904 Writing and designing _Chap Books_ for
American Type Founders; setting typographic
style for decades.
1906 Writes and illustrates _Peter Poodle,
Toymaker to the King_ for Dodd Mead.
1907 Art Editor of _Collier’s_. Introduces new
technique in coordinating make-up, art
direction and typography. Holiday
number becomes collectors’ item.
1910-15 Simultaneous art editorship of _Good
Housekeeping_, _Metropolitan_, _Success_,
_Pearson’s_, _National Post_. Revises typographic
make-up of _Christian Science
Monitor_ ... beginning of a series of
stories later published as _Wonderbox
Stories_.
1915-17 Art supervision of motion picture
serials for William Randolph Hearst,
including _Patria_, starring Irene Castle.
Public-domain text, read in full here on John Shaqi.
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