They also used to form discretionary pools in the office and as a
great favor allowed their customers to authorize them, in writing, to
trade with the customer’s money and in the customer’s name, as they in
their judgment deemed best. That way the most cantankerous customer
had no legal redress when the money disappeared. They’d bull a stock,
on paper, and put the customers in and then they’d execute one of the
old-fashioned bucket-shop drives and wipe out hundreds of shoe-string
margins. They did not spare anyone, women, school-teachers and old men
being their best bet.
“I’m sore on all brokers,” I told the tout. “I’ll have to think this
over,” and I left him so he wouldn’t talk any more to me.
I inquired about this firm. I learned that they had hundreds of
customers and although there were the usual stories I did not find any
case of a customer not getting his money from them if he won any. The
difficulty was in finding anybody who had ever won in that office; but
I did. Things seemed to be going their way just then, and that meant
that they probably would not welsh if a trade went against them. Of
course most concerns of that kind eventually go broke. There are times
when there are regular epidemics of bucketeering bankruptcies, like
the old-fashioned runs on several banks after one of them goes up.
The customers of the others get frightened and they run to take their
money out. But there are plenty of retired bucket-shop keepers in this
country.
Well, I heard nothing alarming about the tout’s firm except that they
were on the make, first, last and all the time, and that they were not
always truthful. Their specialty was trimming suckers who wanted to
get rich quick. But they always asked their customers’ permission, in
writing, to take their rolls away from them.
One chap I met did tell me a story about seeing six hundred telegrams
go out one day advising customers to get aboard a certain stock and six
hundred telegrams to other customers strongly urging them to sell that
same stock, at once.
“Yes, I know the trick,” I said to the chap who was telling me.
“Yes,” he said. “But the next day they sent telegrams to the same
people advising them to close out their interest in everything and
buy--or sell--another stock. I asked the senior partner, who was in the
office, ‘Why do you do that? The first part I understand. Some of your
customers are bound to make money on paper for a while, even if they
and the others eventually lose. But by sending out telegrams like this
you simply kill them all. What’s the big idea?’
“‘Well,’ he said, ‘the customers are bound to lose their money anyhow,
no matter what they buy, or how or where or when. When they lose their
money I lose the customers. Well, I might as well get as much of their
money as I can--and then look for a new crop.’”
Public-domain text, read in full here on John Shaqi.
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